Personalized Service Offers with AI

One utility wanted to increase customer satisfaction by offering tailored services, but manual segmentation was slow and ineffective. High-value customers were often overlooked, leading to missed opportunities.

Using historical billing data and service request trends, WaterGuru predicted customer preferences and likelihood of offer acceptance. For example, a residential customer with consistent service requests for billing support received a tailored offer for automated payment plans, which was accepted immediately. This approach improved engagement and boosted service adoption rates.